H1B Visa Data for Marketing Research and Public Opinion Polling: Top Employers, Top Jobs and Employees Trends

We now have Quarter 4 H1B visa FY 2023 data and Quarter 4 PERM visa FY 2023 data and Quarter 4 H2A visa FY 2023 data.
Employer Search tool is moved to it's own page: "H1B Visa Data Search Tool"

Marketing Research and Public Opinion Polling (NAICS code 541910) has an average growth rate of -0.95% as an H1B industry with 9,829 employees hired as of 2025

Top Marketing Research and Public Opinion Polling Employers

Company	Employees	Average Wage
The Npd Group, Inc.	83	$93,482
Nielsen Consumer Llc	70	$107,045
Dynata, Llc	64	$96,677
Annik, Inc.	61	$82,501
Ipsos Mma, Inc.	59	$89,155
Brandscapes Worldwide Consultancy Llc	57	$76,004
Compass Lexecon, Llc	50	$62,832
Affinion Group, Inc.	48	$87,506
Ipsos-insight, Llc	45	$80,297
Rentrak Corporation	43	$72,124

Top Marketing Research and Public Opinion Polling Jobs

Job Title	Number of Jobs	Average Wage
Industrial-organizational Psychologists	4	$67,715
Sales Representatives, Services, All Other	4	$59,186
Writers And Authors	3	$35,942
Reporters And Correspondents	3	$62,809
Compliance Officers	3	$84,704
Sales Representatives, Wholesale And Manufacturing, Except Technical And Scientific Products	3	$49,608
Broadcast News Analysts	3	$55,813
Sales Representatives, Wholesale And Manufacturing, Technical And Scientific Products	3	$46,730
Producers	3	$50,911
Search Marketing Strategists	3	$65,284

Employees Over Time vs Average Salary Over Time

The Marketing Research And Public Opinion Polling industry has been in the H1B Visa program since 2011 where 540 employees were hired. They peaked in 2018 with 825 employees, and have since been on a decline with the most recent number of employees being 54 in 2025.

The Marketing Research And Public Opinion Polling industry has been in the H1B Visa program since 2011 where the average salary was $65,370. The industry peaked in 2025 with an average salary of $122,782, and the recent trend shows the average salary on an incline.